At a Glance · AI-generated

Hasbro unveiled new Star Wars and Marvel toy lines during San Diego Comic-Con 2026, beginning with a press breakfast on July 23 that showcased collectibles across both franchises. The following day, the company held dedicated panels featuring Star Wars reveals and Marvel Legends announcements, including a new Magic: The Gathering wave, a Symbiote Spider-Man figure, and a previously anticipated Sentinel collectible.